Sailing the sea

COASTAL ACTION GROUP
‘THE SEA OF OLIVE TREES’- WHO WE ARE

The Coastal Action Group ‘The Sea of Olive Trees’ is a Business Consortium with a limited responsibility. It is the fruit of a public-private partnership consisting of 18 subjects representing the fisheries sector, public bodies and entities which are representative of the significant local socioeconomic and environmental sectors. The territory involved, an area of approximately 400 km facing the Adriatic Sea, is that between the Municipalities of Mola di Bari, Fasano, Monopoli and Polignano a Mare. The Coastal Action Group ‘The Sea of Olive Trees (GAC “Mare degli Ulivi”) was created to implement the Costal Development Plan (Piano di Sviluppo Costiero – PSC), i.e. the set of actions, programs and projects aimed at sustainable development and the improvement of quality of life in fishing areas; in this perspective, the GAC intends to provide an integrated system of local development which is able to exploit all the productive potential of the territory, its uniqueness and its resources with particular attention to tourism, the landscape to the coastal environment and, obviously, to the fisheries sector. The strengthening of the competitiveness of certain sectors (e.g. fisheries), the improvement of the level of vocational training to adapt more and more to the dynamics of markets, the strengthening of the services and the promotion of attitude to innovation (also in function of the environmental efficiency) represent a stimulus for the complete maturation of the area

COASTAL ACTION GROUP (GRUPPO DI AZIONE COSTIERA)
‘THE SEA OF OLIVE TREES’ (‘MARE DEGLI ULIVI’) STRATEGY AND ACTIONS

The specific objectives that the GAC intends to carry out in the context of its strategy to respond to the many challenges are:

• Exploitation of fish products;
• Diversification of fishing activity through promotion of pluriactivity of fishermen;
• The promotion of the quality of the coastal environment;
• Improvement of professional skills of fishermen, with particular attention to young people;
• The promotion of national cooperation and transnational cooperation between the fishing zones
• Investments to promote the shortening of the production chain of fish.
• The promotion of tourist activities and recreational activities in the area through the involvement of fishing tourism and activities related to fishing
• Creation of infrastructure investments on a small scale can increase the attractiveness of fishing for tourists so as to improve the economic benefits.